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Why Your Hostel Needs A Marketing Consultant


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We are hostel marketing consultants and in our years of traveling we have stayed at a LOT of hostels.  The difference between a good hostel and a GREAT hostel is often so small that it’s hard to notice from an inside perspective.  We have worked with almost 50 different hostels and hotels on five different continents.  Our hostel marketing, consulting, writing, photos, and videos have helped many places jump the gap from failure to success.

Here are the 5 biggest reasons why you should hire a hostel marketing consultant:

1) A Different Perspective:  

When you are at your hostel day after day, you become blind to the real problems.  You also get attached to things that are maybe not the best ideas.  A hostel consultant can help you fix problems and think outside the box.

2) Knowing What Foreigners Want:

You know what the locals want; we know what the tourists want.  Travelers want clean, easy, safe, and fun!  Places and activities that might seem unexciting to locals might be exactly what travelers want!

3) English Promotions On Different Media Types:

Eye-catching social media posts are crucial to your success.  Nowadays, many travelers only use Instagram and Facebook to plan their trips.  Having a follower base and daily exciting posts are crucial to building your business.

Here are some examples of Instagram accounts from hostels we have worked with:

4) Keeping Up With The Times:

The hostel world is always changing.  When you are managing a hostel there is little time for exploring other countries, scoping out your competition, or keeping up with events and attractions around your area.  We love travel and the first thing we do when consulting with hostels is to get to know their area like a local, but seeing it though the eyes of a tourist.

5) Professional Photos, Highlights Videos, and Blogging

We specialize in making your hostel shine!  iPhones can take pictures, but having professionally edited photos from real cameras sets you above the competition.   Highlight videos let people feel like they are actually there from the comfort of their own home.  They show how fun, clean, and comfortable your hostel really is.  We want your hostel to be a tourist attraction in itself.  A website blog highlights attractions in your area which increases the traffic to your website and your hostel!

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The website blog for Yim Yam Hostel & Garden in Bangkok

How we can help:

Contact us at globaltravelernetworks@gmail.com to discuss hostel marketing and consulting help for your business!

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Click HERE for more ways to work with us!